Casio Watches- Technology for Life

NOTE: All Casio watches have a 1-3 day handling time. If you order using expedited shipping, such as overnight shipping, they will be shipped overnight but it may be 1-3 days until it is shipped using overnight freight.

Casio Watches are one of the hottest watch brands on the market right now. Leading the way is the Casio G-Shock watch. Not only are the tough G-Shock watches a favorite among military, police and fire fighters, but they've taken celebrity fashions by storm with their ladies and men's watch styles. JUST HOW TOUGH ARE CASIO G-SHOCK WATCHES? Really Tough. If you don't believe me, then watch this Casio Watch Tough Test video on our blog. It's pretty impressive.

Why We Love Casio

Casio, Casio, Casio... How we love our Casio watches. Really, Casio makes some amazing watches. What makes Casio such a great brand you might ask? Two reasons. One, Casio watches are some of the most solidly constructed watches on the market. The Casio G-Shock, Baby G, and Bape G are tough watches. Checkout this Casio tough test video of the Casio G-Shock posted on our watch blog. WATCH THE CASIO TOUGH TEST. In the video you can see the Casio G-Shock being hammered repeatedly, frozen, and sunk below 200 meters to the ocean floor. It's no wonder that Casio watches, particularly the G-Shock and Pathfinder, are widely used and revered by Military, Police and Firefighters around the world.

Reason number two that we love Casio watches. The Casio designs are cool. But don't take our word for it. Just do a search of all the celebrities and singers wearing the G-Shock these days. We've even done a few more blogposts about them. You have Justin Beiber and Usher sporting Casio. Kanye West, and many other hip-hop stars wearing Casio G-Shocks. Bear Gryll using a Casio Waveceptor as his survivor watch on Man v. Wild. And then you have Dee & Ricky making their own Casio G-Shocks.

So if you're looking for a quality watch that will last and is fashionable, you can't go wrong with a Casio. Precision Time is an authorized Casio dealer and every Casio watch we sell online is a brand new Casio.

The History of Casio Watches

With the launch of its first watch in November 1974, Casio entered the wristwatch market at a time when the watch industry had just discovered digital technology. As a company with cutting-edge electronic technology developed for pocket calculators, Casio entered this field confident that it could develop timepieces that would lead the market. In developing its own wristwatches Casio began with the basic question, "What is a wristwatch?" Rather than simply making a digital version of the conventional mechanical watch, we thought that the ideal wristwatch should be something that shows all facets of time in a consistent way. Based on this, Casio was able to create a watch that displayed the precise time including the second, minute, hour, day, and month — not to mention a.m. or p.m., and the day of the week. It was the first watch in the world with a digital automatic calendar function that eliminated the need to reset the calendar due the variation in month length. Rather than using a conventional watch face and hands, a digital liquid crystal display was adopted to better show all the information. This culminated in the 1974 launch of the CASIOTRON, the world’s first digital watch with automatic calendar. The CASIOTRON won acclaim as a groundbreaking product that represented a complete departure from the conventional wristwatch.

Casio transformed the concept of the watch — from a mere timepiece to an information device for the wrist — and undertook product planning based on this innovative idea. We developed not only time functions such as global time zone watches, but also other radical new functions using Casio’s own digital technology, including calculator and dictionary functions, as well as a phonebook feature based on memory technology, and even a thermometer function using a built-in sensor. The memory-function watches became our DATA BANK product series, while the sensor watches developed into two unique Casio product lines of today: the Pathfinder series displaying altitude, atmospheric pressure, and compass readings.

In 1983, Casio launched the shock-resistant G-SHOCK watch. This product shattered the notion that a watch is a fragile piece of jewelry that needs to be handled with care, and was the result of Casio engineers taking on the challenge of creating the world’s toughest watch. Using a triple-protection design for the parts, module, and case, the G-SHOCK offered a radical new type of watch that was unaffected by strong impacts or shaking. Its practicality was immediately recognized, and its unique look, which embodied its functionality, became wildly popular, resulting in explosive sales in the early 1990s. The G-SHOCK soon adopted various new sensors, solar-powered radio-controlled technology (described below), and new materials for even better durability. By always employing the latest technology, and continuing to transcend conventional thinking about the watch, the G-SHOCK brand has become Casio’s flagship timepiece product.

Today, Casio is focusing its efforts on solar-powered radio-controlled watches: the built-in solar battery eliminates the nuisance of replacing batteries, and the radio-controlled function means users never have to reset the time. In particular, the radio-controlled function represents a revolution in time-keeping technology similar to the impact created when mechanical watches gave way to quartz technology. Through the further development of high radio-wave sensitivity, miniaturization, and improved energy efficiency, Casio continues to produce a whole range of radio-controlled models.

Casio Questions and Sizing

Please let us know if you have any questions about any of the Casio watches seen here and be sure to checkout the Casio G-Shock Watches.

You can also find a watch case size measurement guide to see how the different Casio watches will fit on your wrist before purchasing a new watch. In addition to the fine selection of Casio watches shown online, we also carry Casio watches in many of our stores across the country and offer certified Casio watch repair services on Casio watch models.

Casio Digital Watches- Technology for Life